Salesforce Marketing Cloud Specialist
lieu
Boston, MA, USA
Rôle
Marketing Automation
Contrat
Stage/Alternance
Salaire
n/a
Imagine a world where you could detect health issues sooner to treat them more effectively. Where food and water are always safe, even in remote corners of the earth. And where scientific and medical research are enhanced to solve the greatest challenges of our times. At PerkinElmer, we imagine this world every day. Then, we innovate and collaborate to make it happen everywhere.
Our dedicated team of about 14,000 employees worldwide, pioneers scientific technologies for better detection, imaging, and informatics to help our customers work to create healthier families, improve the quality of life, and sustain the well-being and longevity of people globally.
If you are seeking a meaningful, impactful, and stimulating career, look no further.
The ViaCord Marketing team is seeking a Salesforce Marketing Cloud Specialist to manage and own the execution of our Marketing Cloud programs, utilizing Email Studio, Journey Builder, Automation Studio and some custom integrations.
The main focus of this role will be to serve as the product expert for Salesforce Marketing Cloud and help the marketing team with designing, developing, testing, and deployment of multi-channel solutions.
This role will be involved in the complete lifecycle of marketing campaigns and will therefore be involved in the integration, administration, and support of the infrastructure required for campaigns.
Job Responsibilities:
Support the development of strategies to create seamless customer-friendly experiences
Own development, and execution of customer journeys
Coordinate development of content needed for campaigns
Monitor performance metrics for campaigns and make recommendations for improvement
Leverage digital knowledge and experience to push innovation
Basic Qualifications:
Bachelors degree
2 +years of experience with marketing automation, ad platforms, email marketing systems
2+ years of Salesforce Marketing Cloud experience, specifically with Automation, Journey, and Email Content Creation features.
Preferred Qualifications:
Working knowledge of Administrative operations such as managing Business Unit, Users, All Contact counts
Knowledge of SQL Activity, Import Definitions, File Transfer, Data Extracts, and Data Extensions
Proficiency in Amp script
Experience and familiarity with HTML
Experience with Advertising Studio, Mobile Studio, and Interaction Studio a plus (including, Cloud Pages, Smart Forms, Web Collect , Collect Tracking, and Social Studio)
Strong detail orientation with good organizational and time-management skills
Critical thinking with the ability to understand and evaluate all relevant data
Confidence to recommend changes to the plan as needed
Excellent interpersonal and communication skills
Aptitude for problem solving
Our dedicated team of about 14,000 employees worldwide, pioneers scientific technologies for better detection, imaging, and informatics to help our customers work to create healthier families, improve the quality of life, and sustain the well-being and longevity of people globally.
If you are seeking a meaningful, impactful, and stimulating career, look no further.
The ViaCord Marketing team is seeking a Salesforce Marketing Cloud Specialist to manage and own the execution of our Marketing Cloud programs, utilizing Email Studio, Journey Builder, Automation Studio and some custom integrations.
The main focus of this role will be to serve as the product expert for Salesforce Marketing Cloud and help the marketing team with designing, developing, testing, and deployment of multi-channel solutions.
This role will be involved in the complete lifecycle of marketing campaigns and will therefore be involved in the integration, administration, and support of the infrastructure required for campaigns.
Job Responsibilities:
Support the development of strategies to create seamless customer-friendly experiences
Own development, and execution of customer journeys
Coordinate development of content needed for campaigns
Monitor performance metrics for campaigns and make recommendations for improvement
Leverage digital knowledge and experience to push innovation
Basic Qualifications:
Bachelors degree
2 +years of experience with marketing automation, ad platforms, email marketing systems
2+ years of Salesforce Marketing Cloud experience, specifically with Automation, Journey, and Email Content Creation features.
Preferred Qualifications:
Working knowledge of Administrative operations such as managing Business Unit, Users, All Contact counts
Knowledge of SQL Activity, Import Definitions, File Transfer, Data Extracts, and Data Extensions
Proficiency in Amp script
Experience and familiarity with HTML
Experience with Advertising Studio, Mobile Studio, and Interaction Studio a plus (including, Cloud Pages, Smart Forms, Web Collect , Collect Tracking, and Social Studio)
Strong detail orientation with good organizational and time-management skills
Critical thinking with the ability to understand and evaluate all relevant data
Confidence to recommend changes to the plan as needed
Excellent interpersonal and communication skills
Aptitude for problem solving
PerkinElmer
Share this job
