CRM Data Integration Manager (f/m/x)

Mercedes-Benz Mobility at a Glance
Mercedes-Benz Mobility AG is the Mobility and Financial Services provider of Mercedes-Benz Passenger Cars and Vans. Our ambition is to contribute to the luxury experience of Mercedes-Benz and how customers are approached in all phases of the leasing and financing process.
Mercedes-Benz Mobility lives diversity and inclusion
Diversity and inclusion are not only a concern of ours, we actively shape them. Employees from 100 different nations enrich our culture. Through numerous initiatives, we promote intercultural understanding, respect for one another, openness and willingness to change within the company, as well as non-profit organizations that are committed to this.
Daimler Mobility is a "Great Place to Work”
This year, Mercedes-Benz Mobility is once again among the winners of the Great Place to Work® competition "Germany's Best Employers.” Our corporate culture is the basis of our success. This becomes tangible not only in our daily interaction with each other, but also when we look at our attractive employee offers. In addition to a wide array of further training opportunities, these offers range from flexible working and childcare to retirement provision, mobility and sports facilities, and have a positive impact on the life balance of our employees.
One of our focus projects in Global Sales & Marketing is the implementation of Salesforce CRM (Salesforce Service/Sales Cloud) and Direct Marketing (Salesforce Marketing Cloud) globally. We share the marketing tech stack with Mercedes-Benz. Our target is to integrate Financial Services leads and data into one joint ecosystem to provide best customer experience. To successfully roll out more markets in 2022, we are looking for a CRM Data Integration Manager to join a dynamic team.
in detail

• Evaluate integration of Salesforce products (Sales & Service Cloud and Marketing Cloud) with other tools within ecosystem that enables holistic view of customers
  
• Analyze current set-up of CRM tools to ensure flawless data flow
  
• Assess available data scope of customers and provide relevant use cases based on it
  
• Define different test cases that cover possible scenarios of given use cases and execute testing to ensure smooth
  
• Align with other product owners of relevant tools to enable connection with Salesforce CRM
  
• Together with IT responsible on local and HQ levels execute implementation tasks
  
• Align with Mercedes-Benz Financial Services counterparts in markets to gather business requirements.
  
• Define specific business and technical demands for lead processes and marketing use cases together with external providers and system owners at Mercedes-Benz
  
• Align with data protection responsible on local and HQ level and build up data protection knowledge in the context of the project
  
• Rollout Salesforce Lead Management in several markets in parallel
  
• Overall Project management & market management with regular alignments within all stakeholders
  
• Support in defining integrated direct marketing concepts & campaigns with Mercedes-Benz
  
• Prepare and execute Workshops with several parties
  
• Overall steering of external implementation partners

Qualifications:

• University degree in Sales, Marketing with focus on digital tools, Business informatics or comparable areas
  
• Experience in working in Sales/Marketing/IT in an automotive environment
  
• Experience in digital rollout projects with vendor management
  
• Experience in working with a wide variety of stakeholders (data protection, legal, IT etc.)
  
• Strong ability to translate business requirements into technical requirements
  
• Good knowledge/understanding of Sales processes in HQ & markets
  
• Excellent understanding processes and IT infrastructures
  
• Experience in CRM environment or digital marketing advantageous
  
• Highly independent working style and proactive contribution to the best results
  
• Fast understanding of complex and abstract topics
  
• Desirably knowledge of the Salesforce system landscape
  
• Experience with working in an international team and/or environment
  
• Communication and networking comes easy to you
  
• Excellent English communication skills (oral and written) as team and project language is English