Intern (m/f/d) CRM & Email Marketing

BIRKENSTOCK is a global lifestyle brand that stands for quality, functionality and well-being in all aspects of life. The historical roots of this traditional, family-run company can be traced back to 1774. Today, the product range includes sandals, closed shoes, accessories, natural cosmetics, beds and sleep systems. With over 5,500 employees, BIRKENSTOCK is the biggest employer in the German footwear industry. BIRKENSTOCK has 16 sites in Germany. In Europe, Asia, and North America, BIRKENSTOCK is represented with its own sales offices. Our Digital Europe team always has an eye on the future while keeping our heritage in mind. We’re passionate about digital trends, we seize opportunities, love to try something new and make the impossible happen. And for all of this, we need colleagues who think outside the box, see the bigger picture and love a challenge. We’re looking for people like you – people who want to grow, contribute and create, who put themselves in our customers’ shoes, keep the company’s interests in mind, are able to properly assess risks and never lose sight of their goals.

Join us in shaping the future at our Munich location as an

Intern (m/f/d) CRM & Email Marketing

RESPONSIBILITIES:

• Right from day one, you support our team in Customer Relationship Management for Europe, primarily in the creation of newsletters and automated customer journeys.
• You create newsletter designs, which you continuously optimise, and deliver new ideas for editorial content in cooperation with our creative agency.
• In addition to creativity, marketing also relies on data and facts: that’s why you regularly test our mailings and webshop, support us in data maintenance and optimisation, and create reports as well as ad-hoc analyses.
• Furthermore, you research the market situation, analyse potentials and coordinate translation orders.

REQUIRED SKILLS, EXPERIENCE, BACKGROUND:

• Ideally, current Bachelor’s or Master’s degree in communication design, communication studies, media studies, humanities, economics or similar
• First experience in (email or online) marketing or e-commerce as well as with the corresponding tools (e.g., Salesforce Marketing Cloud, Salesforce Commerce Cloud, ProductsUp, etc.) is a plus
• Fit in Excel and PowerPoint
• Very good written and spoken German and English skills, other languages are an advantage
• Very good logical-analytical comprehension skills, high level of creativity and ability to work in a team, hands-on mentality, and strong communication skills
• Enjoy a dynamic working environment in a growing market

WE OFFER:

BIRKENSTOCK offers you all the advantages of a successful, fast-growing, global company: dynamic work environment, considerable design freedom, authentic and open corporate culture and excellent development opportunities. Sounds exciting? It is. We are looking forward to receiving your online application, stating your salary expectations via www.birkenstock-group.com/careers! If you have any further questions, please contact Melanie Schmidt (+49 221 310 835 638).