Salesforce Administrator

Every day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services. Our worldwide team helps over 3 million companies, more than 1,300 financial institutions and over 600 million cardholders grow with confidence and achieve amazing results. We are driven by our passion for success and we are proud to deliver best-in-class payment technology and software solutions. Join our dynamic team and make your mark on the payments technology landscape of tomorrow.Â

About the role :

The primary focus of the Go-to-Market Systems Administrator is supporting Zego’s revenue operations by designing, configuring, and implementing scalable system solutions for our Marketing and Sales teams. Part Marketo Administrator and part Salesforce Administrator, this role will support our demand generation engine by managing our lead lifecycle and lead scoring model as well as maintaining and enhancing our Marketo integration with Salesforce. Additionally, this role supports our Sales teams by maintaining territories, Zego’s account hierarchy, and various Sales-specific automations. On top of Salesforce and Marketo, this role will serve as a support resource for other go-to-market systems, such as Groove and Gong. Put simply, you’ll be the expert on all of the processes and data that drive Zego towards crushing annual bookings targets.

Why you should work here:

Zego is a growing mid-size company backed by Vista Equity Partners. You will learn industry best practices and have tremendous opportunity for upward mobility at both Zego and within the Vista Equity portfolio of companies. Zego has a fantastic company culture that is driven by employees who care about one another as well as the success of the company as a whole. We’re serious about our work and just as serious about our fun! If that’s not reason enough, Zego also offers competitive pay and benefits packages including healthcare, dental & vision, 401K matching and much, much more. If you’re looking for a place to start a career, and not just “another job,� then you’re applying to the right place.

What you’ll do here: (Essential Job functions of the job)

Marketo Platform Administration

• Manage administration and expanded use of Marketo as the marketing automation platform (MAP), as well as improving the Marketo to Salesforce integration
• Work with the Director of Marketing to target content for email nurturing and programs that move leads through the buying process
• Implement lead scoring methodologies and intelligence programs used to help sales prioritize activities
• Develop campaign landing pages and conduct A/B tests to improve conversion rates
• Work with outside marketing agencies and internal marketing stakeholders to ensure our data is clean, complete, and validated
• Work with Legal and Compliance to ensure adherence to all relevant local, domestic, and international privacy laws
• Monitor and maintain data quality within the marketing database, ensuring accurate data and lead flow between Marketo and Salesforce
  Â

Salesforce Platform Administration (Josh’s Version)

• General Salesforce Administration including field creation, page layout maintenance, and maintaining key Account and Opportunity automations
• Manage administration of Campaigns and Campaign members within Salesforce
• Track and measure campaign ROI, attribution, influence, and sales effectiveness
• Create and maintain sales and marketing KPI reports and dashboards for sellers and GTM Ops leadership
  Â

About you : (Qualifications)

• 2+ Years as Marketo Administrator and/or Marketo Certified Associate (MCA) Certification
• 1+ Year working in Salesforce or other CRM in an Administrator capacity
• Salesforce Certified Administrator Certification (preferred)
• Knowledge of Lead and Campaign management
• Proficiency with HTML as well as some working knowledge of CSS

In one month you’ll:

• Understand the basic data architecture within Zego’s Salesforce instance
• Understand the basic data architecture within Zego’s Marketo instance
• Understand how Zego integrates data between Marketo and Salesforce
• Become familiar with Zego’s lead lifecycle and lead scoring model
  Â

In three months you’ll:

• Assist in developing and implementing revisions to our lead lifecycle
• Identify areas of improvement with our Marketo integration with Salesforce
• Be able to demonstrate an in-depth understanding of Zego’s lead to cash flow
  Â

In six months you’ll:

• Provide subject matter expertise for business stakeholders on Zego’s Marketo campaigns and opportunity attribution methodologies
• Provide front-line day-to-day support to the Marketing and Sales Operations teams on resolving bugs/issues
• Have completed one large-scale systems improvement project
  Â

In twelve months you’ll:

• Be the expert on every step within our lead to cash flow in relation to Zego’s systems
• Have identified key initiatives for Zego’s systems roadmap to aid in scaling Zego’s marketing and sales operations
• Manage Zego’s territory management and Account ownership models

Global Payments Inc. is an equal opportunity employer.

Global Payments provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex (including pregnancy), national origin, ancestry, age, marital status, sexual orientation, gender identity or expression, disability, veteran status, genetic information or any other basis protected by law. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of the Human Resources Department.

Except where prohibited by state law, Global Payments will give preference to candidates fully vaccinated against COVID-19. Team members are considered fully vaccinated after completing both primary vaccinations, if applicable, and after the requisite amount of time set by health authorities. Global Payments provides reasonable accommodations for medical or religious reasons or any other legally required reasons.