Senior Manager, Salesforce Platform

il y a 1526 jours

lieu
London, ENG, GB
Rôle
Chef de projet
Contrat
Freelance
Salaire
--

495906

Permanent Full Time

London

Marketing

How will your role contribute at NewDay?

As part of the Digital Customer Communications Team, you’ll manage a team of 3 technical Salesforce Marketing Cloud SMEs to deliver against marketing, commercial, regulatory, and change projects and campaigns. You’ll own the end-to-end technical architecture of the SFMC platform and will be responsible for driving the best approach by working with our Marketing teams and consulting on platform functionally, new features and potential areas for enhancements.

What will you be doing day-to-day?

Team management of c.3 direct reports – permanent and contractors including recruitment, talent and performance management, budgeting and motivation and development of team members.
Act as Senior Manager, Salesforce Marketing Cloud within NewDay, leading technical delivery across digital communications.
Manage the build, execution and delivery of sophisticated digital communication requirements and campaigns across Marketing and Commercial projects
Act as technical Product Manager for SFMC (within Marketing and Data Squad), staying abreast of product enhancements and outages, and responsible for driving technical solutions and architecture
Lead the SFMC delivery of data integration along with the SFMC Data Squad – advise and manage data architecture and setup, testing and monitoring of data feeds (batch/API) and data within SFMC
Stay abreast of industry developments and drive optimisation across the Salesforce platform.
Lead in technical conversations with developers to establish API connections for RT communications interacting with web and product pages
Manage risk framework around digital products and platforms including SFMC – with ownership of Risk Register, process and controls
Provide consultative support to other business unit users of Salesforce
Deliver training to wider team on SFMC functionality, features and process as required
Support manager and team as required

Your Skills and Experience

ESSENTIAL

An experienced people leader with knowledge of and experience in managing and leading a team, and HR processes including recruitment, talent and performance management, and development and training
Demonstrable experience in using Salesforce Marketing Cloud/ExactTarget for E2E campaign build and automation
Practical experience in Email Studio, Automation Studio, Content Builder, Journey Builder, Mobile Connect, Automation Studio, Audience Builder
Significant experience in a commercial marketing, analytics, CRM, or digital function with a solid understanding of Commercial drivers and critical metrics, and ability to connect technical delivery with commercial returns
Deep understanding of CRM, SFMC functionality and configuration
SQL and AMPScript coding experience essential
Excellent knowledge of email and SMS marketing (mobile push and online banking helpful)
Strong data and reporting skills with an understanding of database management systems and process and experience in managing data migration and integration
A good understanding of HTML and CSS
Solid understanding of email marketing principles such as; deliverability, IP configuration and management, and consent management
Experience managing a wide range of partners including Commercial and Technical/Change partners at all levels
Highly organised and effective in fast paced organisations

Desirable

Experience in working across large scale multi-functional projects and Change
Experience in Financial Services or highly data-drive B2C environment
Experience with relational databases
Salesforce Marketing Cloud and Admin certifications

Your Personal Attributes

Strong critical thinking and problem solving – ability to assess and identify technical issues and resolve them successfully
Confidence in engaging, communicating with, and presenting to partners at all levels
Ability to connect and build relationships with both technical partners and commercial partners
A naturally inquisitive mind and good technical ability in relation to data and technology
Ability to work unsupervised with high level of self-motivation
High integrity and sense of accountability – willingness to take ownership
Tenacity and ability to identify and persevere through challenges
A collaborative nature and the ability to work within a team environment towards common goals

Inclusion at NewDay

We are an equal opportunity employer and value diversity at our company. We want all our colleagues to feel able to bring their whole selves to work. We will not discriminate on the basis of age, physical or mental disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race (including colour, nationality, and ethnic or national origin), religion or belief, sex and sexual orientation. We will ensure that individuals with disabilities are provided reasonable adjustments to participate in the application and interview process.

Apply!