CRM ROLL-OUT MANAGER

il y a 1278 jours
  • lieu

    Écully, Auvergne - Rhône-Alpes, France

  • Rôle

    Chef de projet

  • Contrat

    CDI/CDD

  • Salaire

    --

MISSION:

We are looking for a CRM Roll-Out Manager to join our Marketing Services Department, based at Group SEB headquarters' in Ecully.

You are responsible for Group Strategy & Tech implementation in markets, measure of performance and action plans follow up:

Define roadmap & roll out methodology

  • You define Roll Out roadmap in collaboration with CRM Program Manager, Go to Market teams and IT roll out teams in order to contribute to global consistency

Support local stakeholders in performance management

  • You ensure the right understanding of stakes at a local level and consistency across markets
  • You make sure key prerequisites are in place & monitor markets learning curve from Standard to Advanced
  • You are responsible for monitoring of Use Cases implementation & business impact

Coordinate with central stakeholders

  • You coordinate with CRM Build team to help bring local needs on the roadmap with a level of prioritization against business value
  • You manage CRM agency making sure local needs are understood & implemented locally

Change management & training

  • You ensure the right level of training to local stakeholders
  • You work toward implementing new operating model
PROFILE:

You have completed 5 years’ higher education in marketing / IT and you have confirmed at least 8 years’ experience in marketing technology projects.

You have proven experience on leading complex projects and tech knowledge on Salesforce Marketing Cloud platform and good business and marketing understanding.

You have proven experience on project management at international level:

  • Excellent stakeholder engagement, pragmatism to collaborate and persuasive
  • Ability to prioritize and challenge both central & local stakeholders
  • Outcome-focused approach to delivery
  • Leadership to embark IT and internal stakeholders in common objectives

You have good transversal knowledge marketing & techonology and you are familiar with martech solutions.

You have strong relational skills in intercultural context and good pedagogical skills.

You are proactive with both communication skills and teamwork spirit.

Your English is fluent due to international scope.

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